UNITARIAN UNIVERSALIST ASSOCIATION
Boston, MA (HQ)
Details:
1,000+ Congregations
200,000+ Members
Services:
Insights & Strategy
Brand Identity
Digital
Caught between aging demographics and outdated ideologies, many religious congregations around the country face alarming drops in membership. The Unitarian Universalist Association—perhaps the world’s most open-minded religion—saw our changing world as an opportunity to lead. Tasked with rebranding this remarkable yet decentralized organization, we set out to create a simple, bold, emotional identity that would be easy to implement and appealing to all.
We Believe in
• Compassion
• Justice
• Acceptance
• Personal growth
• Truth
• Democracy
• Shared responsibility