Partner With Proverb To Create a Successful Rebranding Strategy

As with most creative agencies, we’re fueled by unbridled creativity and a healthy dose of coffee—so who better to rebrand an up-and-coming coffee roaster right in our backyard? With the recent hire of an accomplished master roaster, an attention-grabbing partnership with Whole Foods, and new deals with some of Boston’s most talked-about cafes and eateries (Flour, the Barbara Lynch Group), Fazenda was only missing one thing: a brand to match their dedication (obsession?) to great coffee. We rebranded the business from the ground up, with a new logo, voice & tone, and eye-catching new packaging.