BERMUDA HOSPITALS CHARITABLE TRUST
Bermuda
Details:
$35M Raised
250,000 SF
90 New Beds
Services:
Insights & Strategy
Brand Identity
Content
Advertising
Bermuda may look pristine, but its healthcare system is far from it. The infrastructure is outdated and the population is aging, while chronic illnesses are prevalent and critical resources are often hundreds of miles away. With a new hospital wing waiting to be built, Proverb teamed up with Bermuda Hospitals Charitable Trust (and its US-based fundraising arm, Bermuda Wellness Foundation) to successfully support a $35M capital campaign.